You do not need to change your lifestyle to give into the economy, you simply need to change your business plan to work more effectively in the current economy. Different market conditions equals the need to change your marketing tactics. You as a real estate agent, a sales person, an employee simply have to understand that we are in a MORE economy and as you and your family are use to a certain income, a certain lifestyle….unless you make changes now that income will lessen and you will have to stop many of the so called “Extra” things in your life.
The easiest way to explain is the 5 = 25 theory, which I came up with during my coaching and sales training over the last 4 months. You have to understand that there is still plenty of business out there you simply need to reach out to more people to attain your expected lifestyle. If in 2005 for every 5 prospects/clients you were working with turned into money that substantiated your income….currently now in 2008 you need a higher number to maintain that same income, so you may need 25 prospects/clients. Some of you may be on a 10 = 50 or a 25 = 100 situation. Regardless of the ratio you get the point that MORE IS NECESSARY. Means more leads, more marketing, more prospecting, more open houses, more networking, more calling your Sphere of Influence, more knocking on FSBOs doors, etc. Let us not forget your income potential is unlimited regardless of market conditions.
Do not allow the Economy to control you…..make sure you are always in control!!
Or should I say what are you NOT THINKING! I am just blown away by the amount real estate agents I am speaking to across this nation that are stopping their marketing efforts in the current MORE ECONOMY. That just makes absolutely no Common Sense unless you are getting out of real estate!?
It is absolutely imperative that you are dedicated to MORE continued marketing, proper/better follow up and additional coaching/education….now, more than ever! Let’s break it down: Interest rates are still at all time lows; FHA has lowered (yet again) the qualification requirements for buyers; There are different tax credits for first time home buyers; homes are still being bought and sold everyday. Everything around you is trying to make it as easy as possible for you to be successful in the current market however, so many of you are not seeing this as incredible opportunity instead you want to bury your head in the sand and wait for the storm to pass.
Those that fight properly through this storm will find incredible success. Many new millionaires will emerge from this current economy…..are you strong enough to be one of them?
Sales Person, Real Estate Agent, Janitor, Cashier, Doctor, Race Car Driver, Attorney, or whatever your career choice….you are the greatest! Or you at least need to think you are!
Daily affirmations to empower your mind in a positive direction will ultimately provide regular successes to build additional confidence for bigger challenges and in turn greater success. Your daily affirmations need to fall in line with your personal and business goals so that you go into each day with the proper mindset. If you are generally negative make it a point to look at the good side of everything, realize that every difficulty is actually opportunity and then hold yourself accountable that your mindset controls your outcome.
Try these general affirmations every morning in front of the mirror and regularly throughout your day as needed:
1. I will be successful!
2. I will NOT allow Negativity to control my destiny!
3. Only I Can Make It Happen!
Good luck with being the Greatest….after all if you do not believe it, nobody else will!!
Many of you will never climb Mount Everest or Scuba Dive along the great barrier reef. Most of you probably will not get your pilots license or ski the Alps (I have and it was awesome). A great number of you will not take the steps necessary to lose that extra 20+ pounds you are carrying around or go out and buy that sports car you have been dreaming about.
These and many other things are not going to happen in your life and not because you can’t do them but simply because you won’t. The won’t is because of you either simply do not want to do it or you simply do not believe you can do it. I am here to tell you that you can….but you gotta want it!!
Many of you will never make a six figure income in real estate or hit $500,000.00 in annual commissions….not because you can’t because you won’t. Most of you will not take the steps to put a solid real estate team and structure together with assistants and buyers agents…..not because you can’t, because you won’t. A great number of you will not take the steps necessary to ensure a strong real estate career by having enough leads/prospects at all times in your pipeline and utilizing a well structured follow up system….not because you can’t, because you won’t.
So, whatever your Mount Everest is make sure you are not climbing it because you absolutely do not want to and not because you think you can’t!!
I just read “The Dip” from Seth Godin. If you aren’t familiar with Seth’s work, you’ve got to check out some of his books. If you don’t like (or in my case don’t have the time) to read… then go to Audible.com and get the download-able audio book. Throw it in your ipod and listen in the car. Zig Ziglar calls that “automobile university”.
Anyway… back to “The Dip”. Did you ever read something and you already knew what it stated… but you needed a slap in the face as a reminder? That’s precisely what happened to me.
A few months ago, we realized that our customer support at GetMyHomesValue.com was losing it’s “luster”. We started to wonder what was going wrong. After finishing Seth’s book , I was clearly able to identify this as GetMyHomesValue.com’s first “Dip”.
So, what did we do about it? We started planning. Rory, Steve and I put together an in depth action plan to re-configure, re-energize, and re-vitalize the department and in turn the experience that our clients have with us.
Now, once again, we’re getting incredible raves from our customers regarding our customer success team.
Agent note: With the market being different than it has been the past few years, I want to encourage real estate agents to acknowledge “The Dip”. If you have passion for the real estate business, and it fits your life style… BEAT THE DIP! I understand that while you’re “in” the dip it’s hard to see what it looks like on the other side of the hill. I also understand that climbing is hard work… but remember… there’s no elevator to success… you have to take the stairs. Don’t know how to beat your dip? That’s why we’re here. Give us a call and we’ll help you out.
If you’re a current customer of ours who had a negative experience in the past, I want to invite you to give us a call at 866-360-3440. If you ask us to, we’ll even sing for you. We don’t promise we’ll be good… but we try really hard.
I will be detailing some of the new things that have been going on over the next few days. So stay tuned!
Isn’t It Great To Finally Be back to a normal real estate market where listings are on the market for 30 - 180 days before going UA. Incredible market where you have to actually work the leads you received by placing them in an incredible follow up system because those leads are money. What a lucrative market where you do not have to discount your commission to compete with discount brokers because those discount brokers cannot survive in this market anymore. A fun market educating potential buyers on how easy it is to buy now instead of renting. An easy market where FSBOs are begging you to come list their home. And the best part is the elimination of Bottom Feeder Real Estate Agents who are getting out of the business because back somewhere in the last 1 - 5 years when they got licensed and received their “Silver Spoon” they never anticipated having to work for their paycheck….well now they do and they are GONE!!
Yes let all of us incredible, aggressive and smart working real estate agents say Goodbye to the 25-30% of agents getting out of the business because they cannot handle the skills necessary to be a successful real estate agent in all market conditions. We also want to say thank you for stepping aside and admitting your inability or unwillingness to learn and/or to be coached on being as successful as us.
Keep something in mind, if you want to learn and improve your skills we welcome the competition. We are simply tired of the whining and complaining of how hard you feel it is to be successful in todays market. So, best of luck working for someone else.
I have this picture in my office hanging on my coark board for years of a Frog attempting to be swallowed by a Bird and as the Frog is half way in the Birds mouth the Frog has his hands wrapped tightly around the Birds neck not allowing the Bird to eat and/or swallow him. And at the top it states, Don’t Ever Give Up!
The point is obvious, it does not matter what situation you are facing or what obstacles you have to overcome…DO NOT EVER GIVE UP!! Once you adopt this mindset into your everyday life and career, no matter what happens you are a winner. For example….I was golfing yesterday and had one of those holes where I shanked my drive into trees and had to play my provisional ball which I sliced into a pond and dropped hitting my 6th shot from 127 yards and holed it out for a Bogey…the best Bogey I ever had. I could have easily given up after I knocked it in the water.
It is very easy to give up…however, success will not find those that give up.
Welcome to the latest Rory, Steve and Dave podcast. This time around, the guys give props to The Chad and tackle the (non)issue of what the real estate market fears most…in front of a live studio audience! Yep, it looks like we’ll have an audience each week now. We have an “applause” sign now, so a deal with Ticketmaster can’t be far behind.
If you’re a new agent or going through a rough patch, you’ll gain some great insight that will keep you positive and motivated. There are a lot of stories in both trade and consumer publications that seem geared toward sparking debate and nothing else. They will create fear and doubt if you let them. As Rory says, “Don’t watch, read or listen to the news if you can’t handle the news.”
In their always fun and no-holds-barred style, the guys expose these “fears” as rubbish. Work hard and smart and success will happen. Listen and enjoy. You might even learn a thing or two if you’re not careful.
You are Lazy, Scared or Stupid!! Admission is half the battle. The reason why you are not where you want to be right now in life is because you are allowing either Lazy, Scared or Stupid to infiltrate your success rate. Everyone can be successful, everyone can lose weight, everyone can become a Millionaire, everyone can be who they WANT to be! However, you must eliminate the Lazy, Scared or Stupid in your life and it will happen….Guranteed!!